Well… I did it! I achieved my Virtual Events Specialist Certification. Yay me!  🙂 I was giddy with excitement at the amazing feedback I got for the course assignments I completed.

filmstripAlthough I enjoyed the course, there was a certain aspect that really appealed to me. When doing the assignments, which consisted of setting up mock live events, recording them and repurposing them into video, I found I really enjoyed video creation.

New Video Production Service

I’ve always loved using technology to be creative and have always been the ‘go-to’ person for help with software or desktop publishing and Powerpoint Presentations. So, in light of my new-found passion, I’ve decided to move my business toward video production.

When I first started my business, the plan was to offer general administrative support, with a splash of more advanced software skills.  But honestly, after decades of work as an office administrator, the majority of general admin tasks don’t challenge me anymore (I can do them with my eyes closed).

With video content fast becoming one of the most valuable and flexible online marketing assets that any company can own, I’ll be able to offer entrepreneurs and small business owners who can’t afford pricey production and marketing companies, the opportunity to “get in on the act” with my new video production service.

I had a blast with Camtasia, got great feedback on the video assignments I produced and really look forward to creating online marketing videos & screencasts.

What I learned about virtual events will come in handy if a client wants to put on a webinar, have it recorded and later put into video, but my main focus will definitely be video production. The whole idea is very exciting and I can’t WAIT to start some additional training to learn more about Camtasia so I can produce the most kick-butt videos I can for clients!

So, expect to hear (and see) a lot from me in the very near future about what kinds of videos will be available.

It’s funny how we think we’re going in a particular direction, but veer off into another at a moment’s notice when something comes along that just “fits”. It’s one of the facets I’m really enjoying as a business owner.

What is your favorite thing to do? What gets you excited about your work?

*originally posted on the Biz E-Solutions website*


Debbie Lapointe, owner of Screencast Solutions, is a professional screencast video producer and the first Virtual Assistant in Canada to offer screencast video services exclusively.